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Automotive

Mepa Otomotiv routes 51,000+ customer conversations to the right team on WhatsApp

Mepa Otomotiv identifies what each customer needs in WhatsApp, routes the conversation to the right team and sends targeted vehicle and service campaigns. More than 51,000 conversations have gone through MonoChat.

messages
140K+ messages
customer conversations
51K+ customer conversations
channels in one inbox
2 channels in one inbox

Who is Mepa Otomotiv?

Mepa Otomotiv is an Istanbul-based dealer for Peugeot, Citroën, Opel, DS and BYD, now in its 30th year in the automotive sector. Alongside sales and service, the group runs used-car, insurance, leasing, rental and parts businesses.

Goals

  • Route sales, service and parts requests to the right team
  • Answer customers faster
  • Reach customers with vehicle and service campaigns

The challenge

A multi-brand dealer group receives sales, service, parts, insurance and rental questions through one WhatsApp line. Without routing, every message waits for someone to read it and forward it.

How Mepa Otomotiv uses MonoChat

Routing flows

Flows ask what the customer needs and send the conversation to the right team in the MonoChat inbox.

Campaigns

Targeted WhatsApp campaigns promote vehicles and service offers to opted-in customers.

Results

Since July 2025 Mepa Otomotiv has handled more than 51,000 customer conversations and over 140,000 messages on MonoChat.

Figures come from MonoChat platform data, rounded down, as of October 2026. A conversation is one customer’s thread on one channel.

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